On December 5, 2025, the awards ceremony for the 2025 “New Huizhou Merchants, New Power” selection activity, guided by the Anhui Daily Press Group and hosted by Huishang Media, was grandly held at the Anhui Traditional Opera Center. Mr. Wang Yunfeng, President of the company, was honored with the title of “Huizhou International Figure” for his outstanding achievements and international expansion in the pharmaceutical foreign trade sector.
This selection aims to discover and recognize entrepreneurs who demonstrate courage in pioneering, empower industries, and embody the spirit of Huizhou merchants in the new era amidst global economic trends. President Wang Yunfeng’s selection signifies the recognition from both the industry and society for A.H.A.’s persistent development path of internationalization, specialization, and branding over the years.
During the awards ceremony, President Wang Yunfeng shared insights based on A.H.A.’s practical experience regarding the evolution of China’s pharmaceutical foreign trade, the future of the industry, and his understanding of “New Huizhou Merchants, New Power”:
Facing challenges in different markets, Wang Yunfeng shared A.H.A.’s differentiated “playbook”: in high-barrier markets like Europe and America, the strategy is “to spearhead with high-end certifications and stable quality, and shield with in-depth services and solutions”; in emerging markets such as those along the “Belt and Road,” the focus shifts more towards “flexible adaptation and rapid response,” supported by a robust risk control system.
Regarding advice for Anhui enterprises expanding overseas, President Wang Yunfeng shared his experience: “The most common challenge lies in the complete transition from ‘price competition’ to ‘value competition.’ This requires systematic capabilities in technology, branding, compliance, and service as support. It necessitates leading enterprises sharing experiences, collaborating on innovation, and driving the overall enhancement of international competitiveness.”
On the topic of “New Huizhou Merchants, New Power,” President Wang Yunfeng shared his understanding: “‘New Huizhou Merchants’ represents the expansion of the community, transcending geographical origins to gather global Huizhou merchants and talents who come to Anhui to start businesses. ‘New Power’ signifies the evolution of spirit, building upon the heritage of integrity, resilience, and pragmatism, while infusing it with the contemporary core of innovation, openness, and inclusiveness. In facing new challenges, we particularly need to rely on the intellect and vitality of young entrepreneurs, which is precisely the core force driving the future.”
Moving forward, A.H.A. will continue to uphold the Huizhou merchant spirit of “being enterprising and combining commerce with cultivation.” The company will deepen its presence in the global healthcare sector, contributing more wisdom and examples to empower the new Huizhou merchants and aggregate the new power.